RILEY
Rolling Backpack
“Keep Exploring.”
Who Is RILEY?
🌟 Riley Rolling Backpack™ is the energetic explorer who never wants the adventure to slow down. Whether racing through airports, discovering a new city, heading off to school, or exploring hidden corners of a destination, Riley is always eager for the next experience. Fun, independent, and full of enthusiasm, Riley inspires friends to stay active, be curious, and keep moving toward new adventures.
RILEY On Screen
2-4 minute shorts. New episodes every week.
RILEY's adventures are landing soon
The first RILEY shorts drop with Season 1. New episodes every week once they launch.
Bring RILEY Home
Stickers. Patches. Cards. Plush. New drops every season.
The Many Moods Of RILEY
Every smile, surprise, and silly face.
How RILEY Came To Life
From early sketches to the cinematic moment you see on screen.
Initial Concept
The earliest sketches that defined RILEY's shape, color, and personality.
Character Design
Refining the details — eyes, expression, accessories, and the parchment hangtag.
Cinematic Render
The final 3D-rendered version that anchors every SPLUGGAGE story.
Earn RILEY's Stamps
Complete missions, scan the QR, earn the stamp.
Adventure Mission
Pack a bag and visit somewhere new — even if it's just a new park across town.
Earns: RILEY Adventure StampKindness Mission
Do something kind for a friend — write a note, share a snack, lend a toy.
Earns: RILEY Kindness BadgeCuriosity Mission
Learn one new fact about 🌎🏙️ Tokyo, Japan — a city packed with excitement, endless places to explore, amazing food, hidden discoveries, and nonstop adventure around every corner. and tell someone about it.
Earns: RILEY Curiosity StampProblem-Solving Mission
Build, fix, or figure out something with your own hands. Take a picture when you're done.
Earns: RILEY Problem-Solver StampMeet The Other Travelers
Every traveler has a story.
Boarding Now
Be the first to discover new characters, adventures, collectibles, and surprises.